Proposal

Proposal

Company name: Urban Net.

outline: I am making an ident That will be for young youths i have based some of my ideas by looking at some ready made logo and channels that base their audience at 16 -24 ,which gives me an idea of what i should add to my ident because there viewers are young youths that i am also trying to target.The ident will be a clip that will be lasting for at least 5-30 seconds which is to identify a company or a TV program.

Target Audience: The target audience is for 16 to 24 ,its for young youths mainly people living in urban areas like Britain.

What it will contain/structure: In the processes i will be me making storyboards so that each frame is clear of what is going to happen in my ident there will be at least 20 frames. and getting my cast ready i will also be preparing my location and what things i am going to use to create my ident.
The background will be a couple of buildings a place that will look urban.I willl also use 3D animation to create the logo and the ident.

Ident and colors: The ident is going to be a range of colours i decided to use a splash of colour in the background but the ident will be in bold chunky 3D writing. It will be multi coloured so it will have loads of bright colours instead of one plain colour so that the audience will be interested in what they will be watching. The writing will match the back ground because the background will be of a building because the buidling will be 3d so the writing on the writing will match.  

Materials: animation of bold writting.I am going to need equipment such as a filming camera to shot the scenery

Style of editing: I am going to be filming in stop motion and i will be editing is fast  motion due to the fact that its targeted to a young audience and i want to keep them entertained.

Type of music/Genre: I will be using copy right free music that fits the style of ident